Sdirect creates a bold
new brand direction

Description

Trade Mailing and Fulfilment asked Sdirect to develop a brand strategy to differentiate its two businesses’ – mailing and envelopes. The two businesses needed to retain their core value propositions and appear as complementary brands. We designed logos and visual identities and developed a brand strategy for both Trade Mailing and Trade Envelopes.
Our design team developed a smart, vibrant and contemporary rebrand incorporating new logos and colour palettes as well as strong infographics and typographic treatments. Print and digital applications were all taken into account as part of the brand strategy and guidelines.
The result is two complementary and re-energised brands, both with a colourful, contemporary and engaging presence reflective of their new business directions.

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TSS
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TSS
Webster Ltd
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Webster Ltd
OHP
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OHP
Jasmine property
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Jasmine property
Aspect Property
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Aspect Property
Steadfast
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Steadfast
Gardenia Lane Cove
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Gardenia Lane Cove
Australian Hotels Association (AHA) NSW
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Australian Hotels Association (AHA) NSW
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DKG Insurance
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DKG Insurance
Steadfast Insurance
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Steadfast Insurance
Digital
The Leighton
Marketing, Print, Stakeholder Comms
The Leighton
Car Rental Magazine
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Car Rental Magazine
Mirvac
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Mirvac
The Property Gallery
Brand, Digital, Marketing, Print, Stakeholder Comms
The Property Gallery
Belle Fleur
Brand, Digital
Belle Fleur
Marketing
Macquarie Leasing
Digital, Marketing
Macquarie Leasing
Goodman Fielder
Digital, Shareholder Comms
Goodman Fielder
CSR
Digital, Marketing, Print, Stakeholder Comms
CSR
Print
Qantas
Print
Qantas
Trade Mailing
Brand, Digital
Trade Mailing
DKG Insurance
Brand, Marketing, Stakeholder Comms
DKG Insurance
Shareholder Comms
Savage
Marketing, Print
Savage
Trade Envelopes
Brand, Digital
Trade Envelopes
Compassion Australia
Digital
Compassion Australia
Harcor
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Harcor
Sunland Group
Marketing, Stakeholder Comms
Sunland Group
Sofitel Hotels
Marketing, Print
Sofitel Hotels
Blu Fireplaces
Print
Blu Fireplaces
Aveo
Brand, Shareholder Comms
Aveo
Mirvac Property Magazine
Print
Mirvac Property Magazine
Raymond Building identity
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Raymond Building identity
The Leighton DM campaign
Marketing, Print
The Leighton DM campaign
Virago II
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Virago II
Wealth Engine
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Wealth Engine
Concourse Golf
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Concourse Golf
FKP Property
Shareholder Comms
FKP Property