At Sdirect we believe professional chemistry is vital to the success of any working relationship. Creating some communications can be highly demanding and time critical task which requires all of the elements of a project to come together in the right order at exactly the right time.

In the management of any project, the successful outcome depends on strong and open communication, adherence to schedules while offering some degree of flexibility.

The account director will work with your team to help streamline the time commitments, communicating deliverables throughout our process, and will be fully available and accessible to work with your requirements.

Our management skills have been thoroughly tested and proven effective with many non-negotiable deadlines.

Our offer is an exceptionally high level of client service with our team of experienced account managers.

At Sdirect, we draw on the collective experience of our designers and communication specialists.

Our senior team brings a wealth of experience with communications projects and understand the unique and demanding nature of the tasks.


James SmeallieJames Smeallie, Managing Director

James has over 20 years’ experience in the marketing communication industry. He has worked with some of Australia’s largest corporates including Accor Hotels, Australand, Buss(Q), Coates Hire, Coca-Cola Amatil, Compassion Australia, Mirvac, Macquarie Bank, Multiplex Brookfield, Qantas, RACQ, Sunland, Steadfast Group, Westpac Bank, Zurich Insurance. Since 2004, Sdirect has exceeded all expectations and James has shaped the business into a leading creative agency.

James continues working directly with companies such as: Mirvac, Compassion Australia, Macquarie Bank, Qantas and Steadfast Group. James built Sdirect on the foundation of a core belief in meeting and exceeding clients’ expectations. James has an uncompromising attitude to deliver through a team of highly experienced specialists, which ensures the highest level of account service with outstanding and engaging creative solutions.





Sam-2015 Samantha Pearce, Account Director

Samantha joined Sdirect with over 25 years’ experience in the graphic design and print related industries. Over the past 20 years Samantha has worked with a diverse range of Australia’s blue chip companies in an account management position. She is responsible for managing high-end projects with a special focus on shareholder reporting. Her project management skills have been fully tested, having liaised with both public and private companies, public relations agencies, business analysts, legal advisors and suppliers.

She has a solid understanding of the statutory requirements and the business imperatives of corporate communications. Her clients have included the Aveo Group, APN News and Media, Australand, Brown Consulting, Boral, Crane Group, CSR, Goodman Fielder, InvoCare, Paperlinx, FKP Property Group, St.George Bank and Foundation, Stockland, Suncorp, Sigma Pharmaceuticals, Steadfast Group, Telstra and Wesfarmers. Samantha is completely committed to ensuring clients’ needs are consistently met and expectations are exceeded.